A power team is a team of people within a BNI group that is the heart of each BNI chapter and a bonifide source of referrals for everyone in the group as well as the other power team members.
Each power team group will be doing business with the same type of customer and 70% of your referrals for BNI will come from your power team therefore you should work on nurturing your power team group to sustain and grow.
Top 5 ways to nurture and grow your power team:
1. Meet with every member of your team on a monthly basis for a BBI (Business Building Interview). Possibly combine the meeting and do a mass BBI with all of the members of your power team with a little added social time thrown in. Peronal details of one's life can lead to more trust and comfort as well as an "in" for the referral to connect.
2. Keep their business cards on your desk. You are alwasy looking at them and their pictures are staring back you. As uncomfortable as this may be, it keeps them all top of mind as you are going through your day and chatting to your clients.
3. Connect online to your power team. It never hurts to friend members of your power team on Facebook, and Linked In as well as follow what they have to say on Twitter. You never know what they may say that might stick in your mind.
4. Know their website and give it to your clients. A website can be a great tool to tell clients to check out a member of your power team. It gives the other member credability as well as driving traffic to their website, it can make them look like an expert in their field.
5. Subscribe to their blog. Many people like to keep up to date on industry changes and subscribing to your power teams blog is an easy way to keep up to date on their industry changes, beefs, rants and raves, and successes.
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